"Area" of Chinese medicine into the 2.0 era

Time: 2016-09-05

Source: China's traditional Chinese medicine

Author: Zhao Weiting

At present, the Chinese and foreign governments, international organizations have signed 86 specialized cooperation agreement of traditional Chinese medicine, the vast majority of distribution in "neighbourhood" all the way along the route area. In March 2015, authorized by the state council promulgated the drive and the silk road economic belt and the 21st century the vision and action of the Marine silk road ", clearly put forward "to expand cooperation in the field of traditional medicine". The "area" development plan "of traditional Chinese medicine also is expected to be introduced this year.

From building the confidence of the people is same beautiful foreign business CARDS, to the internationalization path, taking shape of the whole industry chain of traditional Chinese medicine "area" development is the 1.0 times of establishing the mutual recognition and trust, formed into "neighbourhood" cooperation brand era of 2.0.

"China is irresistible to move towards the world political and economic center, it is the most favorable conditions of traditional Chinese medicine to world." International exchanges and cooperation with branch of China national medicine institute director committee member ming-ming Chen, held in dunhuang, gansu province August 19 to 20 of the culture of traditional Chinese medicine and health industry's first international recommendations on BBS, to seize the opportunity, under the leadership of the state administration of traditional Chinese medicine, the officer of the people, to actively promote.

The bold exploration

Through all the way of traditional Chinese medicine "area" path

"Traditional Chinese medicine in gradually to the development of western mainstream society, influence rising." Ming-ming Chen, a former Chinese ambassador to Sweden, New Zealand, he regrets, a remote town in Sweden, can only see Chinese restaurant before, but now I opened the doctor of traditional Chinese medicine clinics, New Zealand, Sweden is a free medical care, but more and more people are willing to go to Sweden to see the doctor of traditional Chinese medicine clinics.

Behind rising in overseas demand of traditional Chinese medicine, traditional Chinese medicine is the international exchanges and cooperation continued to deepen, foreign business CARDS from the government level and interlinked, gradually integrate into the local health system, and, in turn, docking industry, feedback. Gansu and walked out of the such a to take medicine, medical with medicine and medicine with "the path of internationalization of Chinese medicine.

Gansu province administration of traditional Chinese medicine GanPeiShang introduced at the meeting, the province has established 8 abroad QiHuang college of traditional Chinese medicine of traditional Chinese medicine (TCM), 5 center, in the past two years has sent experts of traditional Chinese medicine more than 40 people, organize many academic lectures and clinic of traditional Chinese medicine, popular culture of traditional Chinese medicine, ten thousand people, cultivate the doctor of traditional Chinese medicine of nearly one thousand people. "Our thinking is leading culture, medicine, entity cooperation mutually promote and strengthen identity."

With the growing influence of Chinese medicine in gansu, lanzhou goodness pharmaceutical in Russia, the United States and other countries to complete 150 product registration; And ChengTang pharmaceutical, west gansu party pharmaceutical exports to Hungary Chinese medicine granules. Traditional Chinese medicine trade channels open, form the industrial chain, but also can feedback domestic, ShangYaLan pharmaceutical companies to build factories in kazakhstan, the cumulative to the back to domestic glycyrrhizic acid, 75 tons.

"We are willing to and the cooperation of countries along the common seize human health industry development opportunities." Endless power is introduced, the secretary of the guangdong Chinese medicine institutions of Chinese medicine in the province and more than 30 countries and regions such as the United States, Sweden, relevant institutions to establish a stable relations of cooperation. Guangdong compound artemisinin products in African island nation of comoros anti-malaria application promotion, eight years to keep zero death, malaria infection by 98%. Currently, Cambodia and Indonesia army are sourced artemisinin compound as guangdong forces drug use. Somalia, South Africa, Haiti and other countries have expressed the hope that the guangdong removal techniques and drugs help solve the threat of malaria malaria.

Malawi President bingu wa mutharika has said: "over the past 50 years, we are to look west, but the effect is not good, the malaria epidemic situation is still severe, the Malawi to the east."

Break the barriers

Mainstream should be standardized to power

"Policy access is still the biggest barriers to the international cooperation of Chinese medicine." GanPeiShang regrets, as a result of "area" national blank about access laws and regulations of traditional Chinese medicine, happens when cooperation can only take the special way. Domestic enterprise registered in abroad, certification and promotion of traditional Chinese medicine, need to bear the risk of uncertainty, especially in the central Asian countries when registering Chinese medicine, traditional Chinese medicine as a single registered food or health care products, high cost, virtually increased the cost of traditional Chinese medicine.

He introduced, "gansu province, while the successful export of Chinese medicine yinpian, varieties and specifications to meet the needs of the center of traditional Chinese medicine clinical, have no medicine, medical cure medicine is relatively common." The next step, the province will be led by two medicine association, establish standard of traditional Chinese medicine (Chinese - Russian) translation standard, carry out registration of Chinese herbal medicine in central Asia.

"Hope and cooperation between the Chinese government, the promotion of herbal products and traditional medicine." In Madagascar, director-general of the department of the ministry of health inspection and traditional medicine mahath varney, d northrop grumman emmerly, nicole, you haven't signed a as a drug registration of TCM products. She explained, the country's public drug application research center, only one don't have enough ability to ensure that reliable and accurate test results, when herbal medicine producers to request registration products into the market, the ministry of health, ability is insufficient, can't comprehensive evaluation of herbal products. And on the market a large number of imported product registration in the form of food or health care products, specifications, sometimes only Chinese, made her worried.

Bao-yan liu, chairman of the world federation of acupuncture and moxibustion societies, needle league in the world is through the research on acupuncture and moxibustion legislation, promoting the legal status of acupuncture and moxibustion. "According to the national development and legislative characteristics makes the corresponding strategy." For example, should pay attention to the intergovernmental cooperation in civil law countries, high-level leading the legislation; In common law countries to individually, strive for in the province or state legislation as much as possible, and strive for the national legislation.

Innovation mode

A brand "area" cooperation

"International brand spread of traditional Chinese medicine is almost blank. Veteran Hong Kong commentators say, Yang Jinlin internal and external communication exists blind spot of traditional Chinese medicine, international communication problems such as fragmentation, fragmentation, no plan, not into the system. His analysis, digital, mobile side rise is changing the way people access to health information and see the doctor. He suggested that the international spread of Chinese medicine can also be innovation model, using digital, mobile means, build a brand. Rio, for example, the Olympics cupping fire all over world, the first is through the rapid spread of mobile social software.

Gansu has already put on the new media "express" of traditional Chinese medicine. GanPeiShang is introduced, the province has established more than 10 countries work WeChat group of Chinese medicine, in a timely manner to solve international TCM workers academic question, communication consultation (condition) outside institutions of traditional Chinese medicine in the problems in the work, also developed Russia, Britain and France multilingual wisdom of traditional Chinese medicine APP, can be used widely in the international.

Ming-ming Chen thinks to actively looking for from the national level, diplomatic channels to build international brands of Chinese medicine the breakthrough point, such as the internationalization of Chinese medicine related activities on leaders visited, reception of foreign leaders visit agenda, make foreign politicians feel the curative effect of TCM, from politics to level out, "held a cultural festival of traditional Chinese medicine can also be combined major activities, and to introduce Chinese medicine to the foreign public."